<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Marketing &amp; Advertising — The Latent Daily</title><description>AI in ads, creative and growth.</description><link>https://thelatentdaily.com/</link><language>en-us</language><atom:link href="https://thelatentdaily.com/rss/marketing-advertising.xml" rel="self" type="application/rss+xml"/><item><title>How AI is changing marketing and advertising</title><link>https://thelatentdaily.com/articles/how-ai-is-changing-marketing-and-advertising/</link><guid isPermaLink="true">https://thelatentdaily.com/articles/how-ai-is-changing-marketing-and-advertising/</guid><description>Generative creative, personalization, ad targeting, SEO in an AI-search world and marketing analytics: the main uses of AI in marketing and the risks for brands.</description><pubDate>Sun, 18 Oct 2026 03:58:00 GMT</pubDate><category>Marketing &amp; Advertising</category><category>marketing</category><category>advertising</category><category>generative-ai</category><category>seo</category><author>dario_admin@resolvia-crm.tech</author></item><item><title>Generative engine optimization: how to get cited by AI search and assistants</title><link>https://thelatentdaily.com/articles/generative-engine-optimization-explained/</link><guid isPermaLink="true">https://thelatentdaily.com/articles/generative-engine-optimization-explained/</guid><description>As people ask AI assistants instead of searching, brands want to be cited in AI answers. What generative engine optimization means and the practices that actually help.</description><pubDate>Sun, 18 Oct 2026 03:57:00 GMT</pubDate><category>Marketing &amp; Advertising</category><category>seo</category><category>geo</category><category>ai-search</category><category>marketing</category><author>dario_admin@resolvia-crm.tech</author></item><item><title>How AI is used in e-commerce and retail</title><link>https://thelatentdaily.com/articles/how-ai-is-used-in-ecommerce-and-retail/</link><guid isPermaLink="true">https://thelatentdaily.com/articles/how-ai-is-used-in-ecommerce-and-retail/</guid><description>Recommendations, search, shopping assistants, pricing, inventory forecasting and store operations: how retailers use AI and what it changes for shoppers.</description><pubDate>Sun, 18 Oct 2026 03:56:00 GMT</pubDate><category>E-commerce &amp; Retail</category><category>ecommerce</category><category>retail</category><category>recommendations</category><category>shopping</category><author>dario_admin@resolvia-crm.tech</author></item></channel></rss>